Augmented Reality & Mixed Reality

Augmented Reality (AR)

A digital level above the real world.

Augmented Reality (AR) is a technology that superimposes computer-generated images on a user’s view of the real world, thus providing a composite view.

Most widely spread immersive technology

You can use it on a smartphone

Interacts with reality through marker or AI algorithms

AnotheReality_augmented_reality_AR_amvrogio
AR Tour

Indoor and outdoor tour with interactive infos and directions.

CUSTOMER ENGAGEMENT

Brand games, single or multi player/group

step-by-step training

Support and interactive manuals always at your fingertips.

Read More +

Augmented Reality (AR) is a technology that superimposes computer-generated images on a user’s view of the real world, thus providing a composite view. There is little or no spatial interaction with the environment, avoiding the need of costly depth cameras. This is why augmented reality is the most widely spread immersive technology out there, using standard hardware such as portable personal devices (smartphones) or rugged head mounted displays for enterprises uses.

The complexity of augmented reality comes into play when defining how to interact with the real world: how can the camera recognize different kind of objects out there? Through markers or more complex Computer Vision algorithms, a branch of Artificial Intelligence. How to define user’s position inside or outside a building? Through iBeacon technology or simply through GPS/Localization systems.

Mixed Reality (MR)

A digital level inside the real world.

Mixed reality (MR), sometimes referred to as hybrid reality, is the merging of real and virtual worlds, where real and digital objects coexist in the same environment.

Reinvents the relationship between human beings and digital environments

Needs untethered solutions such as Microsoft Hololens headset

Perfect merge between physical and digital objects

AnotheReality_mixed_reality_MR_amvrogio
CONTEXTUAL

Displays contextualised contents in the environment.

DATA VISUALIZATION

Data, statistics and informations shown in an interactive interface.

TRAINING & REMOTE SUPPORT

Hands-free training and support on-the-job.

Read More +

Mixed reality (MR), sometimes referred to as hybrid reality, is the merging of real and virtual worlds. The idea is to produce new environments and visualizations where physical and digital objects co-exist and interact in real time. By most XR enthusiasts and evangelists, it is considered as the technology that will reinvent the way human beings interact with digital environments.

Mixed reality is experienced through a head mounted display (HMD) that can be tethered or untethered to a personal computer. Despite the relative success of Meta 2 headeset, the only tethered display available on the market to day, the future is clearly headed towards untethered solutions, such as Microsoft Hololens of Magic Leap One.

AnotheReality_augmented_reality_AR_amvrogio

Augmented Reality (AR)

A digital level above the real world.

Augmented Reality (AR) is a technology that superimposes computer-generated images on a user’s view of the real world, thus providing a composite view.

  • Most widely spread immersive technology
  • You can use it on a smartphone
  • Interacts with reality through marker or AI algorithms

AR Tour

Indoor and outdoor tour with interactive infos and directions.

CUSTOMER ENGAGEMENT

Brand games, single or multi player/group

step-by-step training

Support and interactive manuals always at your fingertips.

Read More +

Augmented Reality (AR) is a technology that superimposes computer-generated images on a user’s view of the real world, thus providing a composite view. There is little or no spatial interaction with the environment, avoiding the need of costly depth cameras. This is why augmented reality is the most widely spread immersive technology out there, using standard hardware such as portable personal devices (smartphones) or rugged head mounted displays for enterprises uses.

The complexity of augmented reality comes into play when defining how to interact with the real world: how can the camera recognize different kind of objects out there? Through markers or more complex Computer Vision algorithms, a branch of Artificial Intelligence. How to define user’s position inside or outside a building? Through iBeacon technology or simply through GPS/Localization systems.

AnotheReality_mixed_reality_MR_amvrogio

Mixed Reality (MR)

A digital level inside the real world.

Mixed reality (MR), sometimes referred to as hybrid reality, is the merging of real and virtual worlds, where real and digital objects coexist in the same environment.

  • Reinvents the relationship between human beings and digital environments
  • Needs untethered solutions such as Microsoft Hololens headset
  • Perfect merge between physical and digital objects

CONTEXTUAL

Displays contextualised contents in the environment.

DATA VISUALIZATION

Data, statistics and informations shown in an interactive interface.

TRAINING & REMOTE SUPPORT

Hands-free training and support on-the-job.

Read More +

Mixed reality (MR), sometimes referred to as hybrid reality, is the merging of real and virtual worlds. The idea is to produce new environments and visualizations where physical and digital objects co-exist and interact in real time. By most XR enthusiasts and evangelists, it is considered as the technology that will reinvent the way human beings interact with digital environments.

Mixed reality is experienced through a head mounted display (HMD) that can be tethered or untethered to a personal computer. Despite the relative success of Meta 2 headeset, the only tethered display available on the market to day, the future is clearly headed towards untethered solutions, such as Microsoft Hololens of Magic Leap One.

Request a demo or more information on AR/MR technologies

Portfolio

Some projects: this is how we have used augmented reality and mixed reality for our clients.

 

  • Widiba

    In Enterprise Solutions / Mixed Reality
  • We AR art – augmented reality art project

    In Augmented Reality / Home page / Tourism
  • Nuvole a Motore

    In Augmented Reality / Consumer Experience / Home page
  • Non disclosable case

    In Augmented Reality / Consumer Experience / Enterprise Solutions / Gaming / Mixed Reality / Real-time technology / Tourism / Training / Virtual Reality
  • MedStart

    In Augmented Reality / Consumer Experience
  • SEC AR – Augmented Reality app

    In Augmented Reality / Home page / Home page