Born in Milan in 2014, we are a studio specialized in the development of immersive solutions in Virtual Reality (VR), Augmented Reality (AR) and Mixed Reality (MR), today commonly referred to as Extended Realities (XR).
We develop solutions for simulation & training, business and entertainment, transforming new technologies into creative and innovative projects.
Our team has many years of experience in AR/VR development and is teaching at the most prestigious Italian academies and universities. Together with you, we will develop the idea you have in mind, from focusing on the right features in a Design Thinking laboratory, to developing the software by applying the principles of Agile methodology.
Everything will be produced internally with maximum transparency, guaranteeing you a quality result without compromise.
Training, simulation, digital twin, remote assistance and custom B2B projects.
Creative solutions for interaction between your brand and your customers.
Edutainment, Videogames, Advergames.
Team buildings and innovation workshops.
Our team has been recognized as the only consolidated XR study in Italy, thanks to a complete collection of high-quality results and our unique attention to details. We developed the first Mixed Reality app in the world for the retail banking sector; we are the XR partner of several Fortune 500 companies; since 2018 we are members of the prestigious Y Combinator Startup School.
"AnotheReality is a company of talented, innovative, strongly creative and results driven experts."
"AnotheReality is a team of real professionals with whom you work with great pleasure certain of a brilliant result. We have used Virtuademy for the training of our technicians with concrete results and greater efficiency of the entire training process."
"They are able to create amazing stories starting from raw materials and converting them into immersive and experiential marketing moments. I would recommend them to anyone who is looking to communicate business commercial or corporate messages in a new engaging way."